Wake up to the epic combination of cinnamon and sugar in General Mills Cinnamon Toast Crunch Cereal. Every crispy square is blasted with CINNADUST, the irresistible mix of real cinnamon and sugar that makes your mouth happy. Don't forget to slurp up the CINNAMILK—the delicious cereal milk you find at the bottom of your bowl. Parents like that every serving is made with whole grain wheat and provides vitamins and minerals. Whether you want school snacks for kids, ingredients for breakfast cereal bars or a family breakfast food, General Mills cereals spread goodness from tots to grown-ups.